What do we offer?

Top-of-the-class content services as per your business requirements

Blog Posts

Top of the funnel content helps increase the number of relevant keywords your site ranks for.

Blog posts are top-of-the-funnel marketing initiatives that help to introduce prospects to the brand and drive web visits. We write optimized articles that help to meet the information needs of the prospects and gain good visibility on search engine results page.

Website Content Creation

Conversion landing pages, product descriptions and other static website copy.

Web Pages – The web page content is usually 250-450 words and integrates well into the information architecture of the website.
Landing Pages – Writing content for home, about and services pages. They should have distinct calls to action, include the SEO keywords you’re trying to target and be somewhere in the range of 250-450 words long (depending on the design of the site). The purpose of landing pages is to convert browsers to buyers, and having amazing content can make a huge difference in the conversion rates.

Middle of the Funnel Content

White papers, Case studies, Email, Newsletters, eBooks

Content Requisition Process

Industry
Target Audience	Who are the target customer segments?
Topic / Title	Do you want writer to suggest the title?
Keywords	Provide focus keywords and related keywords for incorporation
Meta description	Provide 150-character meta description for web contents
Content Goal	What objective are you hoping to achieve from the content?
Structure & Formatting Requirement	Are you envisioning a particular structure for the content? Do you have any outline in mind? Short paragraphs and sections with heading and sub headings?
Referencing and Linking	Do you want links (external & internal) embedded in the content?
Additional Notes	Is there anything you want to relay to the writer? The more information you can provide the more accurate and thorough our writers can be.

Content Review and Finalisation

We provide two revisions for the content in two pricing models.

First review – The first draft is ready for review within 48 to 72 hours. Client are expected to revert with their feedback within 24 hours of receiving the draft.
Second review – Clients receive the updated version within 24 hours for second review.
Content Finalisation – If there are changes after second review then Content is updated and finalised.

FAQs

What kind of businesses do you create content for?

We create content for business to business (B2B) companies from technology industry.

What about the originality of the content?

We know plagiarism can be damaging to a brand and hence we take it very seriously. We always ensure that content / articles are original. Whenever we refer data or information from other sources, we ensure that we provide a mention or links.

Can I test just a single piece of content?

You can certainly give us a try if you’d like to evaluate us. We will do a paid pilot of 1,000 words.

How do I provide briefs for the content?

Onboarding process is the first step in our engagement which helps us to understand your customer segments, target audiences and brand guidelines. We also take instructions on client’s writing preferences and requests for sample document so that we are in sync.

The content specific details such as type, title, CTA’s and other relevant details are captured, based on which, we create the first draft.

What is the editing and revision process?

The first revision is ideally discussed over a call or it can be sent through email also, if the client wants. The second and final changes are managed through emails. The actual modality can be mutually agreed on and if needed, Google docs can also be used.

Let’s discuss your requirements!

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